Magic Hour SS14 | Hermione de Paula

Happy New Year to everyone! We’re back in the studio and are excited to start off the new year with this profile on English designer, Hermione de Paula. With Spring right around the corner, it’s hard not to be thinking about florals in every shape and size. Hermione knows how to give them a modern twist mixing in unexpected elements or using them to create clever line work such as plaid. Her Spring collection titled, Magic Hour, is a labyrinth of delicate petals which captures the romantic English garden gone mad – much like Alice in Wonderland. Check out more of her designs here.

– Jessie Whipple Vickery

Magic Hour SS14 | Hermione de Paula

Magic Hour SS14 | Hermione de Paula